Three SaaS Trends That Stood Out In 2018


Before you can use an application on your computer, you first had to either buy its setup disc or download its setup files online. You then had to dedicate a certain portion of your computer’s hard disk space to make room for the application, install it, and wait until it’s done. While you’ll still have to do that with some offline applications, Web-based ones have since become available as SaaS or software as a service. With SaaS, you can easily access any Web-based application as long as you’ve got a compatible Web browser and an Internet connection. The SaaS industry is becoming increasingly competitive every year, but three SaaS trends have stood out this 2018 which are as follows:

1. Vertical Saas

Most SaaS providers tend to focus their efforts on expanding their market Saashorizontally – that is, across as many different industries as possible. After all, the more, the merrier, right?

However, some SaaS providers see more potential in offering Web-based applications that are exclusive for a certain industry’s use only.

With vertical SaaS, industries can streamline their internal processes for a faster turnout of goods and services as well as increased productivity and better chances of earning substantial profits.

2. Mobile SaaS

More and more people are increasingly becoming tech-savvy thanks to smartphones and tablets that function almost like a computer that they can hold with only one hand. In fact,as of April 2018, more than three billion people all over the world are using the Internet while on the go.

Mobile SaaS providers aim to serve some of those three billion global smartphone and tablet users by giving them instant access to applications that are already available under the traditional web-based SaaS model.

3. Artificial intelligence

Some processes that certain industries have been using for years still turn out to be SAAS - Artificial Inteligencevery repetitive and time-consuming even after SaaS had already removed the need to install applications from one computer to the next manually. Both SaaS and artificial intelligence share the same objective of making software do much of the grunt work so that you don’t have to. Thus, some providers of the former have picked up on the latter and incorporated it into their applications.

A good example of artificial intelligence and SaaS working together is an application that comes with a chatbot who can quickly answer any frequently asked questions. 

The public market for SaaS is expected to grow up to more than 116 billion U.S. dollars this 2018. After all, SaaS eliminates the need for manual installation of applications which can get very tedious, most especially if a business has several computers using them. However, SaaS nowadays is more than just opening an account in Google and accessing their entire Apps suite – to cite one of the most popular examples of SaaS. The above-listed SaaS trends that stood out this 2018 should make everyone realize its potential to disrupt software as we know it.



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